Corporate Icons

The project began with a simple request asking for folder icons to update our Field Team Mobile Desktop. Initially, the request was to create ten simple and quick icons that would bring a touch of corporate branding to the screen and help with visibility. Naturally, there was a change in scope. When the project was finalized, I had completed four other icon related projects, and the new corporate style grew from those organically. I presented the icons to senior management and made a style guide to accompany them. What started as a simple collection of line art exploded into a huge undertaking that included print, web, and video icons, adaptable color palettes, and an overhaul of the previous stock icons we had been using. I am proud to say that I spearheaded this project and created a sustainable, versatile standard for future designers to develop as the need grows. This is a collection of some of my favorites.

Library In Use

Below are some of my recent projects that feature the corporate icon styling. For each of these outputs, the development cycle started at thumbnail sketching and peer review. Once the right imagery was chosen, I moved on to inking (which is to say, the line work), simultaneously working toward the final layout. Once the layout and line art were approved by the requester, I added the color and finishing details.